Luxury travel & local communities
Lately I’ve been thinking about the relationship between luxury hotels or resorts and the local communities. I read about the famous British chef Gordon Ramsay coming to manage the restaurant of the brand new luxury resort in Tuscany called “Castel Monastero“, just outside Siena. My first reaction was, are Tuscan chefs so bad that we need to “import” a British one?!
I suppose it’s a marketing strategy. At least that gives me an idea of the type of crowd they want to attract (the Russian version of the website gives also a clue about the audience they’re after!). I went to look at the hotel site and I saw that the cheapest room is almost 400 euros per night, which obviously makes it a luxury place for (maybe) many but (definitely) not for all…
I realized there is something that I really don’t like about this kind of tourism ventures.
Continue reading this article @ At Home in Tuscany
You Are Here: Home » Opinions, Social » Luxury travel & local communities
A combination of editor writings and carefully curated articles from around the web. Make Travel Fair was established in 2006 and has received multiple awards for its thoughtful approach towards travel and the way we experience the world... More
Luxury travel & local communities
Lately I’ve been thinking about the relationship between luxury hotels or resorts and the local communities. I read about the famous British chef Gordon Ramsay coming to manage the restaurant of the brand new luxury resort in Tuscany called “Castel Monastero“, just outside Siena. My first reaction was, are Tuscan chefs so bad that we need to “import” a British one?!
I suppose it’s a marketing strategy. At least that gives me an idea of the type of crowd they want to attract (the Russian version of the website gives also a clue about the audience they’re after!). I went to look at the hotel site and I saw that the cheapest room is almost 400 euros per night, which obviously makes it a luxury place for (maybe) many but (definitely) not for all…
I realized there is something that I really don’t like about this kind of tourism ventures.
Continue reading this article @ At Home in Tuscany
Copyright © 2012 Make Travel Fair UK