‘Gentle travel’ is the way to go!
Today, my source of inspiration was a chat I had with Giulia of the beautiful Locanda della Valle Nuova (Le Marche) about an interesting article on ecotourism that she posted on Twitter titled ‘Has the Whole Ecotourism Industry Shot Itself in the Foot?‘.
The author, Len Cordiner, CEO of whl.travel, discusses the problem of the certification of accommodations and tours as ‘eco-friendly’, a matter that I will leave aside here.
But the interesting point he makes is that he believes something did not quite work as planned, since many people tend to equate green vacations with doing it tough – hard beds and tasteless food. Green or sustainable holidays were perceived as something only tree huggers would do, not at all fun or enjoyable.
For this reason, he says, we need a new thinking and his proposal is to engage travellers.
Continue reading this article @ At Home In Tuscany
Photo: Dubrovnik old town, Stephen Chapman
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‘Gentle travel’ is the way to go!
Today, my source of inspiration was a chat I had with Giulia of the beautiful Locanda della Valle Nuova (Le Marche) about an interesting article on ecotourism that she posted on Twitter titled ‘Has the Whole Ecotourism Industry Shot Itself in the Foot?‘.
The author, Len Cordiner, CEO of whl.travel, discusses the problem of the certification of accommodations and tours as ‘eco-friendly’, a matter that I will leave aside here.
But the interesting point he makes is that he believes something did not quite work as planned, since many people tend to equate green vacations with doing it tough – hard beds and tasteless food. Green or sustainable holidays were perceived as something only tree huggers would do, not at all fun or enjoyable.
For this reason, he says, we need a new thinking and his proposal is to engage travellers.
Continue reading this article @ At Home In Tuscany
Photo: Dubrovnik old town, Stephen Chapman
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